Article: AT&T, Verizon Make Different Calls from WSJ
http://online.wsj.com/article/SB123307214837119815.html
The article tells the different tactics during this economic downturn. AT&T plans on marketing its iPhone, while Verizon wants to market their premium television services (FiOS). Recently, AT&T announced that they would cut spending on their TV offering a very different tactic than Verizon.
How is AT&T's tactic any different than it has been for since the iPhone was even announced it was coming out?! I think that is a poor marketing decision especially since other, cheaper touch screen phones have come out in the market. I think it is a good idea that Verizon is seeing past the traditional offerings and could potentially get more market share on the premium television service since AT&T is holding back. Even if it is riskier, I give props to Verizon for going for something new.
Wednesday, January 28, 2009
Wednesday, January 21, 2009
EBay Feels Effects of Economy
AOL article: EBay Profit Plunges 31 Percent. http://money.aol.com/news/articles/_a/bbdp/ebay-profit-revenue-fall-amid-recession/313720
EBay's quarterly earnings have fell 31 percent showing that the rough economy is also hurting Internet auctions as well as other online retailers and traditional retail stores. Chief executive John Donahoe blames the loss on the macro-economy. Despite the loss, the number of active users has rose almost 4 percent.
This surprises me. I would have thought that Internet auctions would have done well during the economic downturn. I would think that people would be selling more of what they didn't need anymore, and others would want to buy items possibly cheaper or used. It's also weird that the number of active users has rose, but the sales have fallen significantly. Also, instead of blaming the loss on the macro-economy, maybe Ebay should look at their selling practices. They ended up charging the sellers more money for the convenience of using their site. Some of the loss of sales could be part of that. I don't think they should hastily jump to the economy as an easy blame of their problems.
EBay's quarterly earnings have fell 31 percent showing that the rough economy is also hurting Internet auctions as well as other online retailers and traditional retail stores. Chief executive John Donahoe blames the loss on the macro-economy. Despite the loss, the number of active users has rose almost 4 percent.
This surprises me. I would have thought that Internet auctions would have done well during the economic downturn. I would think that people would be selling more of what they didn't need anymore, and others would want to buy items possibly cheaper or used. It's also weird that the number of active users has rose, but the sales have fallen significantly. Also, instead of blaming the loss on the macro-economy, maybe Ebay should look at their selling practices. They ended up charging the sellers more money for the convenience of using their site. Some of the loss of sales could be part of that. I don't think they should hastily jump to the economy as an easy blame of their problems.
Wednesday, January 14, 2009
Blockbuster vs. Netflix
I found the article "Blockbuster Offers Videos Via Internet" at http://online.wsj.com/article/SB123189862045179953.html
I think this is interesting because at the beginning of the quarter we talked about how Netflix is offering movies online as a part of their services. When we talked about it I thought that Blockbuster may not be offering movies online yet, but they still had the advantage. You can take your movies to th store to return them and get a new one. Now they have a clear advantage. In marketing terms, Netflix hasn't been in existance for very long. When it comes to movie rentals, people are more likely to think of Blockbuster since it has been available for many more years. Also, the options for returning your movie as well as getting a new movie are much more of a benefit than Netflix can offer.
I may be a bit bias, my brother used to work at Blockbuster. But if I were looking towards buying one of these services I would buy the one that has the most options available for getting movies fast, and that looks towards blockbuster. . I am also thinking that services like these may become more popular as the economy worsens. Who wants to go to a movie when it costs 10+ dollars for just one movie ticket now days? It would be cheaper to rent movies from these services, than going out to a movie. I think Blockbuster defiently has an advantage.
I think this is interesting because at the beginning of the quarter we talked about how Netflix is offering movies online as a part of their services. When we talked about it I thought that Blockbuster may not be offering movies online yet, but they still had the advantage. You can take your movies to th store to return them and get a new one. Now they have a clear advantage. In marketing terms, Netflix hasn't been in existance for very long. When it comes to movie rentals, people are more likely to think of Blockbuster since it has been available for many more years. Also, the options for returning your movie as well as getting a new movie are much more of a benefit than Netflix can offer.
I may be a bit bias, my brother used to work at Blockbuster. But if I were looking towards buying one of these services I would buy the one that has the most options available for getting movies fast, and that looks towards blockbuster. . I am also thinking that services like these may become more popular as the economy worsens. Who wants to go to a movie when it costs 10+ dollars for just one movie ticket now days? It would be cheaper to rent movies from these services, than going out to a movie. I think Blockbuster defiently has an advantage.
Thursday, January 8, 2009
Week 4 Post
I read "Investment in Clean Technology Suffers Steep Quarterly Decline" which can be found at http://online.wsj.com/article/SB123129110594759499.html
Amid all the talks about how we should all be greener in all the different aspects of our lives, investments have fell 35% in the fourth quarter as well as the smallest amount invested in the technology in six quarters. It is believed that the downturn was caused in part by the economic crisis. The clean technologies include research with solar, bio-fuels, transportation and wind.
This is astonishing to me that the clean technology fell especially by that much. I know there is the economic crisis at hand, but people could save money in the long run by further investing in these technologies. I personally don't have the money to be investing in these sorts of products, and I'm not all about global warming and protecting the earth but most of these products are just smart. You see a lot more green cars on the market and I have even heard there are waiting lists for some of theses cars. This is all just crazy in my mind, and the economy better turn around soon.
Amid all the talks about how we should all be greener in all the different aspects of our lives, investments have fell 35% in the fourth quarter as well as the smallest amount invested in the technology in six quarters. It is believed that the downturn was caused in part by the economic crisis. The clean technologies include research with solar, bio-fuels, transportation and wind.
This is astonishing to me that the clean technology fell especially by that much. I know there is the economic crisis at hand, but people could save money in the long run by further investing in these technologies. I personally don't have the money to be investing in these sorts of products, and I'm not all about global warming and protecting the earth but most of these products are just smart. You see a lot more green cars on the market and I have even heard there are waiting lists for some of theses cars. This is all just crazy in my mind, and the economy better turn around soon.
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